Formo builds the foundations, so you can build the business.
Every store answers the same questions a hundred times: where is my order, when will it ship, how do returns work. The same work, rebuilt badly, on a thousand different stacks.
Formo exists so that work is done once — as a product you install, customise, and run yourself with your own AI key.
We sell one thing: Formo Support. A hosted chatbot with guardrails, Dry Run, Shopify order lookups, and a dashboard for appearance and policy. Two one-time plans. No usage fee to Formo.
Formo Support is the product we stand behind: one script tag, your own AI key, and replies that stay inside what your store can back up.
One product, done properly
Formo Support only — one hosted chatbot, two plans, no usage fee to Formo.
Guardrails first
Fifteen checks and groundedness before a reply reaches a customer.
Your keys, your store
Bring your own AI provider. Optional Shopify. Formo encrypts secrets and never bills inference.
Site foreman
A termite in a hard hat. Termites build structures far bigger than themselves from small repeated parts — which is roughly the idea. You'll see him on product marks, confirmations, and empty constructions. Not a chat assistant.
Next step
Put support on the storefront.
Formo Support — one script tag, your AI key, fifteen guardrails.